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Brand Promise
‘Life’s Good’ should be reflected in our products, communication, and services as our promise, more than just a slogan, and we must spread it to people’s lives, communities,and the environment as our belief. 
 

TVs & Soundbars

Whatever you’re watching, make sure your TV is up to the task with our latest range of LG TVs. Including cinematic 65-inch flat screen styles and razor-thin designs, our range of TVs featuring Dolby Vision technology will bring your entertainment to life, with spellbinding brightness and 3D sound for a truly immersive experience.

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OLED TVs
Offering cutting-edge TV technology, LG OLED TVs are armed with all the power you need to rival your local cinema.
Shop OLED / OLED evo TVs
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QNED TVs
Crisp colour and clarity on colossal LG QNED. Our new chipset and dimming zones perfect contents so every pixel stays razor sharp.
Shop QNED TVs
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4K UHD TVs
Ultra HD brings every colour to vivid vibrancy. See crystal-clear images in lifelike clarity. All achieved by brilliant HDR10 Pro.
Shop 4K UHD TVs
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Objet Collection TVs
From any angle, in any space. With a design that looks stunning from every angle, you can enjoy Posé front to back, left to right as it seamlessly blends into your decor.
Shop Objet Collection TVs
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Soundbar Systems
Captivating sound all around. Immerse yourself in the scene with the lifelike soundscapes of Dolby Atmos and DTS:X. LG Soundbars complete the LG TV experience
Shop Soundbar Systems

Home Appliances

Upgrade your home with innovative LG home appliances. From smart appliances to stylish inbuilt designs, enhance your kitchen with our top-of-the-range fridge freezers and dishwashers or simplify your cleaning routine with our washer-dryers and stylers, our home appliances deliver the latest in technology, without compromising on style.
 
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American Style
From American Style and Multi-Door to InstaView Door-in-Door™ LG has the design for your perfect kitchen with innovative features that suit your lifestyle.
Shop American Style
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Fridge Freezers
LG fridge freezers offer a whole range of features to keep your food in peak condition, so you can be confident whichever model you choose will deliver the best.
Shop Fridge Freezers
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Dishwashers
LG dishwasher bring a sleek, modern design to your kitchen. Built with innovative LG technology, your dishwasher will work as beautifully as it looks..
Shop Dishwashers
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Washing
LG washing machines gives your clothes thorough, customised care in an energy-efficient manner delivering spotless laundry.
Shop Washing Machines
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Washer Dryers
Save on both space and time with LG washer dyers. Offering efficient and convenient solutions to your laundry routine.
Shop Washer Dryers
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Tumble Dryers
Save space and time with LG washer dyers. Offering efficient heat pump and convenient solutions to your laundry routine.
Shop Tumble Dryers
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LG Electronics believes that a good life is about enjoying all precious moments to the fullest.
Like making a meal for a loved one, watching a live sports match with friends, taking some time to wind down, or driving towards a new destination.
Since 1958, we have made more than just top-quality TVs, computers, washers, and refrigerators. We've been welcomed into people's daily lives to help them experience a good life.
Now and going forward, we are committed to creating a better life for people and a better future for the planet.

LG

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  1. LG OLED77G54LW.AEK 77" 4K OLED Smart TV
    Euronics
    Free 5 Year Waranty Label
    e rating
    LG OLED77G54LW.AEK 77" 4K OLED Smart TV
    • Screen size77"
    • Display typeOLED
    • Energy efficiency classE
    • Refresh rate120 Hz Native (VRR 165 Hz)
    • Display resolution4K (3,840 x 2,160)
    • USB Ports3
    • HDMI Ports4
    • Image processora11 AI-processor 4K Gen2
    • TV with stand (WxHxD)mm1712 x 982 x 24.8 Without Stand
    • Operating systemWeb OS 25
    • Delivery Time1-3 Days
    • Wi-FiYes
    • Shipping ID31kg - 85kg 2 Man
    • Weight (kg)45.6
    • Additional InformationOne Wall Design - ultra slim with built-in flush fit wall mount and narrow bezels, Perfect Black ? self-lit pixels provide infinite contrast, Brightness Booster Ultimate ? for stunning images in any environment, AI picture and Sound Pro for the ultimate entertainment experience, Powerful ?11 AI processor, designed and exclusive to LG OLED, for unmatched picture and sound
    • Aspect Ratio16:09
    • BluetoothYes
    • Delivery Cost0
    • Depth2.48 cm
    • Depth with Stand2.48 cm
    • Digital TunerYes
    • Electronic Program GuideYes
    • Featuresa11 AI processor, Sound Pro, Self-lit pixels
    • HDMIYes
    • HDMI Version4ea (supports 4K 120Hz, eARC, VRR, ALLM, QMS, QFT (4 port))
    • Height98.2 cm
    • Height with Stand98.2 cm
    • Key Feature 1a11 AI processor
    • Key Feature 2Sound Pro
    • Key Feature 3Self-lit pixels
    • Maximum Resolution4K Ultra HD (3,840 x 2,160)
    • Number of HDMI Ports4
    • Number of USB Ports3
    • Operating SystemwebOS
    • Product Dimensions98.2cm x 171.2cm x 2.48cm
    • Product Range75 to 79 inch OLED 4K UHD Televisions
    • RMS Output Power60W
    • Screen Size77 in
    • Screen Technology4K OLED
    • Shipping Depth22.8 cm
    • Shipping Height113 cm
    • Shipping Weight45.6 kg
    • Smart TVYes
    • Speakers1
    • Standard Refresh Rate120Hz Native (VRR 165Hz)
    • USBYes
    • USB RecordingYes
    • VESA Mount CompatibleYes
    • Vesa Mount Size300 x 300
    • Warranty Informationconsumer keeps receipt
    • Weight33.6 kg
    • Width171.2 cm
    • Wi-FiYes
    • Manufacturer Guarantee5 years
    • EAN8806096419083
    + Show more
    • 5 Year Warranty – registration by PRC with Domestic and General, terms apply
    • Warranty 5 Years
    £3,499.00
    In Stock
    In Stock
    More Info
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Credit subject to status and affordability. Terms & Conditions Apply. Prcdirect act as a credit broker and are Authorised and Regulated by the Financial Conduct Authority.Credit is provided by Hitachi Personal Finance, a division of Hitachi Capital (UK) PLC Authorised and Regulated by the Financial Conduct Authority. Ver ssd340v2 [staging] (48a1a449) tftesting247 WP11_247-p8.025